Skip to main
University-wide Navigation

The Future of Sport Institute (FoSI) is a unique hub bringing together academics, students, industry leaders, and brands to shape the future of sport and society, more broadly. We are dedicated to empowering sport industry stakeholders’ ability to adapt and thrive in a fast-changing technological world through innovative research, education, collaborations, and community partnerships.

Key segments of the FoSI include:

  • Athlete Performance
  • Fan Experience
  • E-Sports
  • Sports Apparel
  • Performance Data

What is Sports Tech?

Sports technology (also referred to as ‘sports tech’) encompasses innovative tools, platforms, and solutions that enrich the way sports are played, managed, and experienced. From wearable devices and data analytics to virtual reality and fan engagement platforms, sports tech drives performance, improves business operations, and transforms how fans connect with their favorite teams and athletes. 

It’s where innovation meets the future of sports!

3.2% Contribution of tech to Kentucky's economic growth

Source: CompTIA Cyberstates Report 2024

$14.72b Value of global sports tech market in 2023

Source: Yahoo! Finance

$87.67b Estimated value of the global sports tech market by 2032

Source: Polaris Market Research

About FoSI

Learn about the FoSI mission.

Our Mission

Research

Research drives our mission to shape the future of sport. 

Our Research

Programs

Prepare for the evolving technological landscape in the sport industry.

Our Programs

Annual Summit

Explore the transformative role of technology in shaping the future of sports.

Learn More

News

Read the latest news from inside the Future of Sport Institute

Latest News

People

Meet our leadership and advisory board.

Our People