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Tech Powers Athletes’ Performance

By Kwame Agyemang Ph.D., Director, Future of Sport Institute

Technology is changing everything, including how athletes train and compete. New tools help athletes train smarter, recover faster, and avoid injuries. Think smartwatches tracking heart rate, AI analyzing movements, and advanced recovery gear. These advances are pushing the limits of what athletes can achieve.

The demand for performance tech is increasing at all levels, from youth sports to elite competition. Innovations such as AI-powered load management and motion analysis are shaping the future of athlete preparation, with professional and collegiate teams using these tools to gain an edge. The market is poised for continued growth.

As a national leader in electric vehicle battery production, automotive manufacturing, and air cargo, Kentucky is already making significant strides. Its tech sector contributed 3.2% to the state’s economy in 2023, up from 2.8% in 2020.

With the University of Kentucky’s strong sporting tradition, world-class research, and educational excellence, now is the ideal time to cultivate a sports tech sector that stands alongside these other key areas of innovation in the state. FoSI is committed to being at the forefront of this evolution. Together, we will transform athletic potential and redefine what's possible.